3..2..1..Action! Facebook Live

Elizabeth Stephens talked with via Skype on the subject of Facebook Live. She is an employee of the University of Missouri and has a knack for writing at the local newspaper. She spoke with us about how important Facebook live is and how it could promote a company for better. However, she did mention that even though it can be used for a positive presence on social media, it could also hinder a company if rude content was to be posted. One of the main reasons why companies are using Facebook Live is because of it lasting impression on a Facebook page. Once you go live, Facebook automatically starts recording your content. However, Ms. Stephens also mentioned that most viewers stop watching after about 2 minutes into the video. But once going live it is best to keep recording up until the 10 minute mark, because one the video is posted to Facebook, viewers can go back and watch and most likely stay to view the whole video.